A)    You could follow the tips from a “tipster”, be that from a newspaper, a website, or telephone line. These tips are of course for horses to win or be placed.
So let’s just think about this for a moment. Someone believes they have either a way of selecting horses from previous form, or a “system”, or they can get “insider information” that increases the odds of that horse winning, Now that IS possible; not every selection has to win - it merely has to have a probability of winning that is greater than the odds that the bookies give it. This way, over time, they would indeed produce some profits. Problem is that there is simply no way of knowing whether the selected horse really has a better chance of winning than its’ odds or not. Only by following this tipsters advice for a long time would you be able to asses their performance.
And we all know that you can lose a lot of money in the meantime! Plus you’re paying for the tips as well.

The daily papers and racing press all have their own tipsters who give daily tips. Don’t you think that they would need to prove to the paper that they indeed can produce long term profits before they would be given the job? Well they do.

I haven’t reproduced it here but there are league tables of the papers tipsters over a year and they all, with few exceptions, make money. But in most cases not a lot. And they all suffer long losing runs that would wipe out most peoples betting banks together with their enthusiasm and belief.

So these people, who publicly risk their reputations daily can only just make money. So why would someone on some obscure website, or through some mailshot be able to persuade you that they can make you rich.

    B)    There are “experts” who ask you to place their bets for them because they’re so good they can’t get bookies to take their money. The deal is that they give you “special bets” where the horse has been specially prepared for a particular race and very likely to win. You place say £50 for them and whatever you want for yourself. If the horse wins then you pay the winnings from £50 to them and keep the rest. If it loses then you lose. Period.

There is a quite famous punter who’s been in the national papers because he’s so successful. We have been in his “club” for a considerable time (a long time ago) and whilst his selections were indeed way above the normal tipster the system is stacked against you. See when you lose, they don’t. When you win, they win. They can’t possibly lose and unless you are able to place huge bets for yourself so that the winning payments to them are insignificant then the losers are always going to drag you back to break-even or worse.

    C)    Be a Bookie.
Of course you know that’s exactly what Betfair allows you to do.
Bookies make money by always just having the odds in their favour. They rarely make a huge win out of a single race, but they do continually skim a little off the top in most races. These add up and generate reliable consistent profits.

You can actually create a better scenario for yourself than a professional bookie. He has to offer odds on every horse in every race at every race meeting every day. You can pick and choose.
The chances are that whatever horse you choose, statistically it’s liable to lose. The odds are already in your favour. The downside is that when you get it wrong, you have to pay out more than you would have won had you got it right.


Let’s look briefly at the maths.

Lets say that the odds on a particular horse are 3 (on Belfair - all explained later)
Lets say you lay this horse for £10.
Then you do this 10 times.

On 3 occasions you have to payout £20 = £60 you’re down
On the other 7 occasions you get to keep the £10 = 70 up.

That’s £10 profit. But best of all there was no run of losers - the chance of the 3 payouts occurring together are very remote (but not impossible). So you haven’t suffered psychologically on your way to making a profit. Also, as there’s a very small chance of a run of losers you don’t need to have such a large bank as you might if you were betting.
Finally of course, we hope to be able to pick many of the horses that are more likely to lose than the odds suggest.
What I mean is that if a horse is evens favourite then it suggests that there’s a 50/50 chance of it winning. But our analysis of it’s past form suggests that the chance of it winning is only 40% then we have put the odds definitely in our favour and long term we WILL produce profits.

But, it is a slow, unexciting method of generating racing profits. But do it consistently and you will see a slow increase in your bank.

Now let’s speed that increase in your bank up.

Start with £100 and make a £10 profit every week. That’s £500 a year. Ok but not going to change your lifestyle eh.

Now do the same but compound it. What I mean is that the first week you made £10 on £100, that’s 10%. You now have £110 bank. If next week you make 10% again that’s £11 rather than £10. Do this every week for the year and instead of making £500 you make £14,000 !!

All you need to be almost guaranteed this result is the ability to choose horses that are slightly more likely to lose than the odds suggest. That’s where LayTheHorse.Com comes in.

We have a method of selecting horses which fit the criteria, taking into account all the many variables involved and provide these horses daily to our members. The number of horses that fit the criteria varies from none to three a day.

We’ll now look at the mechanics of laying on Betfair and using the Racing post website.

This, in case you’re totally new to betting or been adbucted by aliens for some time, is the site where you can take the other side of a bet and effectively be the bookie.

The strategy is simple.

1    Select a suitable horse in a suitable race to “lay” (This being the other side of the coin to “bet”.

2    Lay the horse to lose at a suitable price

3    Wait

4    Repeat above…..

Well Ok there’s a bit more to it than that which is why there’s a CD available where you can see in a video exactly how to open an account and place the lays and so on. So do take a look at that soon. (Just leave your email on the previous page - here)

Meanwhile, these are the requirements to get started:-

1    Minimum of £100 to start your account with
2    An Internet connection - broadband is great but not essential as we aren’t doing anything that requires fast action.
3    A Pc or laptop, again nothing special needed.

There are many ways to bet (or in our case lay) sensibly. The whole object of having a strategy is that even in the worst losing run, you’ll still be able to continue. Now, in the history of our selections for laying we have never had more than 4 losers (ie. They won and didn’t lose) So to play safe we’ll allow for 5 payouts on the trot and still have some money for the next lay.

Therefore the strategy we recommend is:-

Divide your bank by 6. Then do not risk more than this amount as a payout.

Example…..

So if we had a £250 bank we divide by 6 = £42approx
Therefore  no payout should exceed this. We only recommend lays that are less than 4.6 odds, with an average of 3.4  So for a £10 lay you risk paying out £24, So you can actually lay £17.50 (which would payout £42)

So the rule is lay £17.50 for every £250 in your bank. Strange number that’s why we’ve explained it!

NEXT….

Just a word about getting good odds so that you don’t payout more than necessary on losers.

If  you are able to sit in front of a computer all day then do this......
As you’ll see in the video you can choose the price that you accept when you lay the horse. We suggest you initially lay the horse about 30 minutes before the off but enter a price that is 2 points better than the current price. So if the price being traded was 3.85 we’d suggest entering 3.65 and then waiting to see if you get filled on that price.
If by 10 minutes before the off you haven’t been filled then enter a price 2 points lower than the price then.
Finally, if 2 minutes before the off you’re still waiting then just accept the price on offer.
This will, over time reduce your payouts significantly and make all the difference.

If however you are at work or don't have a computer available do this.......
Go to Betfairs website and on the homepage click on "Betfair on your Mobile" under "Latest News". On that page click on "Download"
You will have some details about yor account and phone to enter then they will send you a text with further details of getting Betfairs website on your phone. Some service providers may need to verify you're over 18 before you can use it.
Once it's on your phone then you can lay from anywhere with a signal!  Brilliant - no excuses!

http://www.racingpost.co.uk

All we want to use this for is to check whether our selections won or lost, although it's possible to get every piece of information you'd ever need about racing from here.

So just go to the website above and click on the "Results - at a glance today" and you'll be able to check the result abaout two minutes after the finish.

If you want to get more information you will need to become a member by signing up - it's free and can be very interesting.

That concludes your "education" and you should now have all you need to benefit from the daily selections available to you through the website.

I really hope that this will change your life and wish you all the best

Regards


Peter Hamilton


ps. if you have any queries then email me at Peter@LayTheHorse.Com